Use Instagram Videos To Grow Your Business

Instagram has transformed from a photo-sharing platform to (comprar seguidores instagram portugal) a hub of commercial activity in just over a decade. More than a billion people use Instagram every month. 90% of them are followers of at least one company or brand. In addition, Instagram will be used by more than a million businesses to promote their products and services by 2021.

Instagram is one of the most popular social media platforms. It allows anyone to market themselves, even companies, via a visual story. People can capture the beauty around them every day on Instagram. If you have a beautiful way of presenting that particular product or service, you will likely be successful on Instagram.

Instagram generally generates two types of visual content: photos and video. Video content is more viral and attracts more attention. It is a valuable tool in any marketer’s arsenal. Instagram Stories, IGTV and Instagram Live have made video marketing accessible to all companies. Let’s get into it. More info

Instagram Videos as a Marketing Tool

Ever wonder why viral videos are so popular? Sure. Because they can express more emotions than one image. It is the best choice for those who want to make their lives easier and preserve memories. Users want to see everything in one place and get something from the content. Businesses are incorporating video in their content strategy to increase viewership.

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It’s easy to scroll through your Instagram Stories or browse your feed and see something cute. You are soon near the shop or at the delivery. Marketing works! Your company’s success will depend on how appealing it is visually, whether it’s a photo or a video.

Over a billion people are active on this visual social network. Seventy-two per cent have bought items from Instagram after finding them. Instagram was once viewed as a marketing opportunity. However, it is now a must-have tool for businesses. This is why Instagram boasts some of the most well-known companies in the world.

Wondering what Instagram can offer you in terms of marketing? Let’s get started. You can create a marketing strategy that is well-thought-out and creative.

  • Increase your chances of reaching your target audience by identifying your target market
  • Prezentate your products and services
  • Increase brand awareness
  • Create a community
  • News & promotions from Share News
  • Go viral

How to quickly boost your Instagram and beat your competition by sharing videos

Even a short video can attract more people than a picture post and lead to more leads. They are also captivating and memorable. These five tips will help you make the most of any video marketing format.

Keep it short

People need to be exhausted every day. It is not easy to sit and watch boring video content, especially if you are trying to get bored. Keep your video content short and to the point. Do not try to fill the video with unnecessary introductions. Make sure to communicate your point as quickly as possible. You can also create a video and picture collage for Instagram.

Select the Right Dimensions

Unlike other social media platforms, Instagram in-feed videos cannot be expanded to fill the whole screen. Your posted video should be attractive. Stories will allow you to view the entire screen, but Stories should be shot vertically.

Never ignore the captions

Would help if you also spent enough time creating a convincing and clever caption. It is essential to do extensive research to find hashtags that will help your article go viral. check now

Create a wide range of videos

Instagram users can share their feed videos, reels, stories, and IGTV videos. Use them to reach the most significant number of people. Include stickers, polls, or questions in your videos to increase user engagement. You can also create an Instagram story and share daily content.

These videos are only available for 24hrs. However, you can recover them and add them as highlights. Add tutorials to your product. Show the process if you offer a service. Your audience will be more engaged if you are transparent and open with them.

Tag your products in sales videos

Instagram does not allow sharing links. If you have an e-commerce shop, you can use an alternative approach. This is how you tag products in your videos.

A shopping cart icon is displayed on your screen when you tag items in videos. This indicates that the goods are tagged. Click on the symbol to see all the items that have been tagged and go directly to the product pages.

What to include in your videos besides business-related stuff?


Instagram is known for being a visual inspiration platform. This is because visual storytelling can be the most effective way to motivate people. Instagram’s best brand storytelling is achieved by sharing relevant micro-stories about the business’s goals, values, and purpose.


If you want to make your Instagram fans laugh, shoot something silly. They will be more inclined to comment on and interact with it, increasing your Instagram rank. Fun Instagram videos can be a great way to showcase your brand’s personality. comprar seguidores instagram portugal


Motivation is what we most need. We need to share our stories with others and encourage them. These videos can be shared on Instagram to showcase your brand’s values, let your followers know your passions and should be well received by your target audience.


It should be easy but also educational. Create a series of videos that are based on facts. You can make learning fun and interesting. For example, you might use specific English grammar rules to create a short film of 15 seconds explaining them.

Show the Process

It is always interesting to see what happens in real life. Why not share the fun times and process with your followers? This is a great way to increase consumer interaction and build brand trust.


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